Helping to rebuild the hospitality industry – one glass at a time

Helping to rebuild the hospitality industry – one glass at a time

There’s no escaping the fact that the hospitality industry has taken huge knock during the Covid-19 pandemic, with hotels, restaurants, bars and pubs having been forced to close their doors for large parts of 2020 and 2021. With lockdown restrictions now easing, things are looking a little rosier, although recovery is predicted to be slow and steady.

Having contributed to the wine education, training and development of hundreds of owners, sommeliers and waiters over the years, here at Cambridge Wine Academy we’re determined to contribute where we can to the survival and future success of the hospitality sector. As a result, we’re delighted to be participating in a charitable event on Monday 24 May to deliver a Wine and Spirits Education Trust (WSET) Level 1 course for up to 30 aspiring hospitality professionals. The event is taking place at the magnificent Cambridge University Arms Hotel and we’re working alongside William Lowe MW from Cambridge Distillery who will be delivering the Level 1 Award in Spirits. The attendees are all hospitality professionals who have been impacted by Covid-19 and who are based or work in Cambridge and the surrounding villages.

For Steve Hovington, Cambridge Wine Academy’s chief Wine Educator, the event is a great opportunity to give something back to a fantastic sector. ‘We’ve been fortunate to have been able to switch to delivering online training during the pandemic, but that has of course not been the case for the vast majority of the hospitality sector,’ comments Steve. ‘When we heard that WSET were planning an event to offer a group of local hospitality professionals free training to boost their wine knowledge and career prospects, we jumped at the chance. We are fiercely committed to helping to revitalise the sector by ensuring that Cambridge venues have a pool of qualified talent to choose from when they assemble or add to their teams. We hope also that by introducing attendees to WSET Level 1 they will then be inspired to develop their knowledge even further by enrolling for Levels 2 and 3 in the coming months.’

You can learn more about the WSET courses we offer here, or alternatively contact us for more details.